165 – Samantha Wiener of Rough Draft Ventures – Good Ideas Have No Age Limit

The student venture scene with Rough Draft Ventures…

Samantha Weiner (bio), Team Member at Rough Draft Ventures (a general catalyst student-focused program that backs founders at a university level), joins Pavan Bahl, Rob Sanchez, and Marc Raco on location at the 2016 FashInvest Fashion Tech investment Conference in New York City.

Who, what and where, a student focus, and the value proposition

Wiener shares experiences as a senior at Columbia University, helping to grow student tech scene at Columbia, and how Peter Boyce started Rough Draft Ventures in college. The focus on students in Northeast in university, the student venture scene on college campuses, how there is no age limit for good ideas, the differentiators in the market, a student focus, the diverse team, reaching people at an early stage, the due diligence process, the value prop for the startups is the community, and events to get to know other student founders.

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164 – Joe Rubin of FundingPost and ARC Angel Fund – Front Row Seat to the Future

Investing in early-stage entrepreneurs…

Joe Rubin (bio), Founding Partner of ARC Angel Fund and Director & Co-Founder of FundingPost.com, joins Pavan Bahl, Rob Sanchez, and Marc Raco on location at the 2016 Fashinvest Fashion Tech investment Conference in New York City.

A glimpse into the future, how meeting people matters, and positive results

Rubin reveals what interests him the most, the interest in the FashInvest event and fashion tech startups, a focus on meeting people, the ability to see the future of what people will be doing a year or two from now, how he started in investing and making his way up from nothing, and the value of having positive results shared with investors.

 

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163 – Purva Gupta of Lily – Emotional Technology, an On Air Challenge

Emotional intelligence in female apparal retail…

Purva Gupta (Co-Founder of Lily, a shopping app using emotional intelligence to connect women with clothing that makes them look and feel their best – bio) joins Pavan Bahl, Rob Sanchez, Ilan Tito and Marc Raco for an On Air Challenge (a recorded and comprehensive paid consultation on business development).

A personal journey to Lily, creating trust, and working with retailers

Purva reviews Lily’s emotional technology that maps to clothing online and in stores, touches on the genesis of the company from a very personal place and personal shopping experiences. She points to shopping experiences as unintelligent, then her path to joining an incubator and speaking to women about what they were thinking when shopping for 10,000 hours for insights, and working with psychologists to look at human behavior creating perceptions of their bodies. The customer journey with product, the importance of starting with customer’s head and “why”, focusing engines with phenomenal conversation rates, tackling scalability, working with retailers, and an affiliate network for testing, plus other strategies exploring other relationships with retailers and a potential white label solution. Controlling the conversation with customers, the ability to provide trust, considerations for user experience being seamless, and user having a perception of trust, the focus on what was purchased and browsed, and understanding products and getting clean inventory, purchase and browse data from brands. The value or purchase and return data, but the ability to not need it by using Lily’s own data from app activity where purchase was made. The value in working with retailer for better product discovery. How Lily is a good fit for a license play, the ability to send retailer high quality lifetime customers, how Lily can be an acquisition play for retailers, plus cognitive insights, marketing methods, and other incentives, and marketing Lily to an offline retail network.

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162 – TJ Travelbee of IBM IX – When Watson Became Your Copilot

Interactive experience with artificial intelligence, and IBM Watson…

TJ Travelbee (bio), Global Technology Director for IBM IX (Interactive Experience), joins Pavan Bahl, Marc Raco, Rob Sanchez and guest host David Polinchock (also a cohost of The SoHo Show) in the Alert Tech booth in the Innovation Center at NRF Big Show.

An amazing car, unified commerce, and a limitless playing field

A 2018 Camaro SS as a connected car, IBM’s significant NRF presence, a big charge around Watson and not replacing humans, utilizing machine learning and AI to turn everyone into a guru, unified commerce, interaction workflows, utilizing a dashboard as an engagement platform, allowing vehicles to emerge inside the order fulfillment cycle and customer experience, creating a limitless playing field, and how technology that can help communicate the true essence of a brand.
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