Tag: denim
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070 – Grant Barth of Levi Strauss – Being Authentic
Maintaining brand image… Grant Barth (CMO of Levi Strauss) joins Rob Sanchez (Ralph and Remington [Episode 22]) and guest host Julia Macalaster (COO/Co-Founder of Preeline [Episode 16]) on-location at the 2015 Decoded Fashion New York Summit. Barth discusses riding fluctuations and not being swayed by trends and opinion, keeping real and authentic, leading trends, how being…