229 – Michael Crooks of DVF – Psychology and Immersive Experiences

Michael Crooks

Live audience event at Spring Place on experiential marketing in fashion, psychology, and the need for an industry to evolve… Michael Crooks Senior Director of Global Relational Marketing for DVF (a global luxury fashion brand celebrated for its bold and… Continue Reading

155 – Michael Crooks – Selling Luxury with Psychology

Luxury marketing and cognitive psychology – Michael Crooks joins Pavan Bahl, Rob Sanchez, and Marc Raco in front of a live audience at the Sennheiser pop up store in SoHo, NYC for FIYB LIVE. Crooks oversees customer insights currently at Gucci. Continue Reading