Making fashion democratic…
SPECIAL REPORT: Amanda Curtis (CEO and Co Founder of Nineteenth Amendment, a fashion platform selling exclusive fashion apparel from independent designers) shares a major company announcement with Marc Raco (The Hope Is Project).
Curtis announces that Nineteenth Amendment has partnered with Macy’s to do first ever shoppable and public New York Fashion Week experience. She discusses making Fashion Week Shoppable, enabling the public to taking a piece of New York Fashion Week and fashion history home with them, how this initiative furthers the democratization of New York Fashion week, why Macy’s wanted to work to make this happen, the ability to connect consumer directly, why doing this in historic spots in Manhattan makes a big statement about the future of fashion, and how the buyer can now be involved in the changing business model of fashion. She also touches on the technical accomplishment, merging the gap between fashion and fashion tech, and what this omnichannel experience means for new ways to approach the business of fashion using technology.
Join Fashion Is Your Business in-person for an in depth live-audience interview with Curtis and her Co Founder COO Gemma Sole for more on this news and its implications, as well as how Nineteenth Amendment is impacting the fashion and fashion tech industries, at FIYB LIVE! At Bene Rialto on Wednesday, February 10th, 2016 at 4:30pm. Register here.by