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Optimizing new product creation with predictive analytics…
Greg Petro, CEO/Founder of First Insight (a comprehensive solution for optimizing new product creation processes, tools, & outcomes through predictive analytics) joins Nataliya Makulova on location at Remode Conference in Los Angeles.
In this episode:
- The ability to structure data from the consumer, and help them through a rich group of modeling which products will rise to the top and decide how to cull down assortment instead of bringing it all to market, instead of leveraging statistical history
- The value of physically produced items
- Goals to help re-use waste
- Trying to get companies to stop making huge numbers of samples
- Digitization of product supply chain
- 3 decision-points people make of industry, and taking a snapshot of those stages
- A time to take that and run on a platform
- Exploring cultures through food and shopping
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